When embarking on a project to build a new subdivision, builders must ask themselves whether they are simply building houses or whether they are building a community. For builders that understand this key concept, a community intranet provides the glue that transforms the subdivision into a community.

This 'sense of community' empowered by a community intranet is a key differentiator that translates into marketing success for the visionary builder. New home buyers are looking to community intranets as a highly desired amenity alongside pools, golf courses and club houses. Given the intense competition in the building industry, the availability of a community intranet can very well make or break a sale.

What's more, a community intranet provides the builder with an opportunity to achieve synergies between their commercial and residential businesses through cross marketing. New home buyers need a variety of goods and services and look to the community intranet for merchants providing a broad range of services.

Connected communities are here to stay. eUnifyCentral can help you be seen as a technological leader in the building industry.